Don’t Fall Victim to the Social Media ‘Scroll By’
Has this ever happened to you? You’ve produced new video content, created a buzz, promoted the living crud out of it and shared it on social media but even optimizing the title and description still didn’t get you the views that you were hoping for. What went wrong?...
5 Ways Social Media Marketing Will Expand Your Video’s Reach
So, you have this spiffy new Ydraw video ready to download and share with the world. Now what? Don’t leave what happens next to chance. How you market your video will make a huge difference in how many of the RIGHT people actually WATCH it. That’s where a social media...
Smooth Sailing Through the Ydraw Process
You did it!! You’re ready to start making your video. So what’s next? The Ydraw process has stood the test of time in creating awesome videos, so don’t worry, you’re in great hands. There are 3 steps to our process: The scripting and scene plan phase, art phase, and...
The Power of Motion Graphics
So what are Motion Graphics and why should you use them? “Motion Graphics” is just a fancy term used to describe a mix between graphic design and animation. Most motion graphic videos you will see these days are purpose driven with the goal of presenting information...
How To Keep Your Audience Interested Through HUMOR!
What makes things funny? Our own sense of humor isn’t always funny to the guy sitting next to us. So, let’s look at a few simple principles used in Improv to make your video funny to all of your audience! First and foremost, there is TRUTH in COMEDY! The funny comes...
Clients DON’T CARE ABOUT YOU…until you care about them
Teddy Roosevelt has been quoted many a time, “Nobody cares how much you know until they know how much you care.” And this goes especially for Marketing to Your Audience! You see, you CAN begin your marketing by sharing your giant Pedigree* of Success, your giant...
Simplify your message and STOP SHOVING WATERMELONS THROUGH KEYHOLES.
Plop Plop, Fizz Fizz… You’re singing it now, aren’t you? THAT, my friends, is the power and charm of simplified marketing. 2 words and your mind has been hijacked by a catchy jingle, an image of two bubbly tablets dropping into a glass of...
3 TIPS FOR CHOOSING YOUR ART STYLE: To Take Your Video from Vapid to Viral
Everyone wants a viral video. In fact, that’s what most of our clients ask for when they come to us. But, when it’s time to look at our Art Styles page – many clients panic and think, “What if I choose the wrong one?” That’s why we are going to talk about the...
How biology can help you make better videos!
Lets face it... At one point or another, each of us have had that gut feeling that defies the facts and numbers. When everything looks right on paper but for some reason it just doesn’t “feel” right. So where does that feeling come from? Contrary to what you may be...