We love our customers and appreciate the business you all have given us. Without you, we would not be eating.
You would think that after creating animation videos for five years our ideas would run out, but they have not. Success breeds more success, and animation video creation only breeds more video ideas. It’s racking our brains and we just have to make it stop.
You’re going to help us…lol
Over the last year we have come up with some glorious ideas that will certainly go “viral” or at least put you on the map.
For our happy customers, we are going to present you with three video styles and ideas that could change your business forever. These ideas can be adjusted, changed, or adapted to your business, so my hope is that your marketing director will take a look and maybe bring us back some more ideas.
Now, I must warn you that these ideas do not come cheap, nor are they going to be simple. It’s going to take a big budget and for this to work you are going to have to let our professional animators do what they do best:
Create amazing stuff!
I will tell you whom these video ideas are not for…
- · Companies with a very tight budget. (Sorry, it’s going to take a lot of time and teamwork. This does not come cheap.)
- · Companies that have a hard time pushing the envelope.
- · Companies who worry about offending every Tom, Dick and Harry on the planet. These videos will be loved by most, but there will be haters. There always are.
So lets jump in.
I am going to give you examples of these ideas so that you can see what type of traction they have received in the past. Remember, the reason for sharing our ideas is to spark a few ideas of your own.
Video Campaign Number 1
“Fart On A Plane”
All of us have experienced the misery that comes with plane travel. It ranks among the worst experiences – next to death. Personally, I feel like we are being treated like a bunch of lost sheep and I am sure airline workers feel like we are a bunch of dumb lost sheep.
We want to create a series of funny videos. (Five of them to be exact.) These videos are going to show the different scenarios that happen on a plane. It’s something we all relate to and it will bring a smile to the face of the audience.
The kicker is, after each video we will have branding and a message that applies to your company. It’s marketing without the audience knowing.
Here are some great examples:
Have you ever heard of “Dumb Ways To Die?”
It was a video created by Metro Train Station that has over 100 million views, but it doesn’t stop there. The campaign we would create would mimic theirs in that we would create.
- · Characters
· YouTube channel
· Custom song
· 5 videos
· Marketing banner ads
· Coloring books
· **Maybe an app**
Check out their video:
And here is their website:
Can either of these examples be applied to your business? “Fart On A Plane” could be perfect for a Net Jets, Magellan Jets, Flex Jets, or a private plane company looking to show the misery of commercial plane travel.
What are the pain points of your business that the audience can relate to?
Video Idea Number 2
“Training Like You Have Never Seen Before”
Have you ever seen “The Bottom of the Ninth?” I’m guessing you have not. It is probably one of the cooler ideas I have seen, but it did not get any traction due to lack of marketing and lack of usefulness.
This style of video is 3D, with 2D elements encompassing a comic book feel.
Take a look:
This style would be perfect for a training video series. Could you imagine being trained by videos and a comic book style pamphlet?
Your audience would not forget it!
They could watch the training video series on their phone, at any time, or they could read the comic style pamphlet. It would be the most effective training ever done on planet earth.
A year or two ago we created a training video for The Cosmopolitan and it was a huge success. I think it is time we push the envelope a bit and really create a training video style that will be recognized by companies all around the world.
We can do this; we just need the right customer to make it happen.
Video Idea Number 3
“Still Coming Up With A Title”
If you have been with Ydraw for a while you will know that we love the Chipotle video.
I have written about it a couple of times before. Check it out below:
They nailed the message and were rewarded with millions of views. We want to create something like this for your company. Once again they took the pain point of the audience and exploited it.
Did you see the poor cow?
Now can you see the challenge that we are facing? We have some amazing writers, Disney animators, and editors, who want to be stretched to the limit.
Currently we are doing a full campaign for National Safety Council. They had the budget and we were able to let our artists create. It has stretched them a bit, but they still have hidden talents that we have yet to see.
Here are some screen shots and scenes.
Let’s chat and discuss ways to make this happen. It’s for the greater good. If these video ideas do not stop soon we might have to start creating them on our own.
It’s our job to build it, and the audience will come… lol
Hope you enjoyed…