What are hand drawn videos? Obviously they are exactly what they sound like, and they are exactly what we do. They are pretty self explanatory but I thought it would be nice to give you a video example of a hand drawn video. So, why would you want a hand drawn video in the first place? Well, lets just say the average audience drop off rate is about 75%. Meaning by the end of your video you will be left with 25% of your audience. Imagine if you were giving a presentation and 75% of the audience just walked out on you sometime when you were speaking. Sounds horrible, right? Well, that is what is happening with videos. A Whiteboard Video on the other hand will maintain about 75% of the audience. Here is an example Ydraw created that talks about how a hand drawn video can help increase your sales.
So what do you think? Hand Drawn Videos are becoming more and more popular in the video business. They are able to capture the audience’s attention and maintain their attention throughout the presentation. That is not an easy thing to do in with today’s hectic lifestyles.
Tests have shown conclusively that the brain absorbs information through the ear with the most difficultly; through the eye with considerably greater ease; and best of all by the combination of eye and ear (audio-visual, if you want the jargon). That explains why videos and TV are so much more powerful of a medium than radio. Color can also add more power to your video, because color has greater visual impact.
By using hand drawn videos can convert more because you pull in a lot of senses needed to make an impact.
Contact Us for more information about how a hand drawn video can increase your leads.
This is one of the questions I get when I am out talking with clients. They want to know where are the best places to submit their brand new video. I am going to tell you exactly what we do when we create a new video scribe.
1. Youtube: First stop is always YouTube. It is the place you want to submit your video scribing video and make sure you fill in all the blanks. Make sure that you take the time to fill in all the different tags so that search engines can pick up your video. I see so many videos that get submitted up to YouTube without tags, title, descriptions, links etc. Take the time and keyword optimize your video. That’s why those options are there, so when people search for a keyword, your video will pop right up.
2. Vimeo: Next stop is Vimeo. Just like you do with YouTube make sure to take your time and fill in all the tags so your video is keyword optimized. A lot of people have started using Vimeo for personal videos in order to get away from all of the ads that YouTube puts up. Vimeo is getting more popular, so be sure to put your video on there. This will add to the search results when someone searches for a keyword you used.
3. Facebook: After your video is on YouTube and Vimeo send out a couple of links to your Facebook account so that your video pops up on Facebook. People will see your video and share it, which causes it to be viewed more and pop up in more places.
4. Twitter: Do the same thing with Twitter.
5. Google Places: If you do not have a video on Google places you need to put one on your Google Places profile.
6. Your Website: Of course you want your video on your website.
That is a good place to start. There are a lot of different video sites that you might want to consider after you have completed the 6 steps above.