The Key to Eliminating Video Abandonment
We live in a virtual world where a new video is just a click away. Sites like YouTube have become experts in funneling users to videos that appeal to their interests. Let’s face it, we can’t help but click on those adorable kitten videos YouTube keeps suggesting us. This virtual environment has made it increasingly difficult to engage an audience through video. If you plan on leveraging video to boost sales and grow your business you must be aware of video abandonment. Internet users’ attention spans have become decreasingly worse. So what’s the secret to keeping the attention span of your audience? Whiteboard animation! Whiteboard animation is proven to be the most interactive form of online advertising.
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