The Key to Eliminating Video Abandonment
We live in a virtual world where a new video is just a click away. Sites like YouTube have become experts in funneling users to videos that appeal to their interests. Let’s face it, we can’t help but click on those adorable kitten videos YouTube keeps suggesting to us. This virtual environment has made it increasingly difficult to engage an audience through video. If you plan on leveraging video to boost sales and grow your business, you must be aware of video abandonment. Internet users’ attention spans have become decreasingly worse. How often do you start watching a video and only make it half way through? Maybe only a quarter of the way through? How many people get sent a video and don’t even watch it? We’re all guilty of doing it aren’t we? I personally, have had a friend send me the same video three different times this week because I click on it to watch later, and then I end up closing out of the video. So what’s the secret to keeping the attention span of your audience? Whiteboard animation! Whiteboard animation is proven to be the most interactive form of online advertising.
I’m sure by now, you’re aware of just how much we here at Ydraw love infographics. So I decided to include one that talks about video abandonment and how whiteboard animation videos can keep your audience around a lot longer.
Video Scribing Video Ydraw
Thanks for checking out our statistics on video abandonment and how whiteboard animation videos can keep your audience not only around longer, but also engaged and entertained the whole time.
Go ahead and steal our infographic. I dare ya!
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At age 19 I was shipped off to a little country in Central America called El Salvador. There I learned about sowing and reaping and picked up a few more skills that have helped me in business. Came home Graduated with a Masters Degree in Business. Got married and started my 2nd business. (my first being a window washing company.)
I would generate leads and customers by cold calling every morning, and I would often go out and knock doors to let people know about my service. It was a great time because I didn’t know any better. Nothing is more powerful than a young, ambitious, naive entrepreneur. I was worth about 6 million, but shortly after that, I was broke. Lost it all at age 28. It was then I realized I had messed up and needed some more education, some better ideas and ultimately a better philosophy.
The next year I spent hours at Barnes and Noble. I read 150 business books, which gave me more skills and a better life philosophy. I launched a couple of other companies, which one did about 4 million in just a couple of months. It was about that time when I came upon a Whiteboard Videos on Youtube.
The rest is history.
Online video marketing became my skill set.
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