The Key to Eliminating Video Abandonment
The Key to Eliminating Video Abandonment We live in a virtual world where a new video is just a click away. Sites like YouTube have become experts in funneling users to videos that appeal to their interests. Let’s face it, we can’t help but click on those adorable kitten videos YouTube keeps suggesting us. This virtual environment has made it increasingly difficult to engage an audience through video. If you plan on leveraging video to boost sales and grow your business you must be aware of video abandonment. Internet users’ attention spans have become decreasingly worse. So...
Read MoreVideo Scribing: The Importance of Relevant Images
Why is Video Scribing Different? How can we convey any type of concept or strategy that can really stand out to individuals? People create all types of different tips and apply their theories in different forms of advertising. On television or over the World wide web we can see messages being delivered in different ways. But there’s another kind of method that is starting to emerge out of the depths of advertisement. It is referred to as Video Scribing and it is shaping the way we provide facts to individuals in the most detailed way that...
Read MoreMarketing to be Remembered
Mnemonic is another word for memory tool. Mnemonics are techniques for remembering information. The whole idea behind using mnemonics is to using unique ways to encode information so that it is easy to recall when need. The best way to accomplish this task is to be creative, use vivid mental images, use video scribing, or involve other senses. Here are a couple of steps that will help when you are marketing or advertising. 1. Use positive images and not negative ones. With so much negativity in the world today our brains tend to hold positive information better 2. Use vivid color...
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